The 6 Values (and 4 Benefits) of Agile Marketing – Whiteboard Friday


Posted by AgileJimYou’ve probably heard of agile processes in regards to software development. But did you know those same key values can have a huge impact if applied to marketing, as well? Being adaptive, collaborative, and iterative are necessary skills when we live in a world where Google can pull the rug out from under us at a moment’s notice.In today’s Whiteboard Friday, we welcome guest host Jim Ewel, founder of AgileMarketing.net, as he describes what’s important in the agile marketing process and why incorporating it into your own work is beneficial. Click on the whiteboard image above to open a high-resolution version in a new tab! Video TranscriptionHey, Moz fans, this is Jim Ewel. I’m the blogger behind AgileMarketing.net, the leading blog on agile marketing, and I’m here to talk to you today about agile marketing. Agile marketing is an approach to marketing that takes its inspiration from agile software development. Like agile software development, it has a set of values
http://tracking.feedpress.it/link/9375/5561206

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s