3 reasons SEO belongs at the beginning of a project, not the end


Columnist Andreas Reiffen adapts his talk from SMX London 2017 into a handy “how-to” for search marketers looking to improve ad performance through testing. The post How to test (and perfect) nearly everything in PPC appeared first on Search Engine Land. Please visit Search Engine Land for the full article.
http://feeds.searchengineland.com/~r/searchengineland/~3/drRF7F_YLZs/3-reasons-seo-belongs-beginning-project-not-end-278905

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